Videos have long since replaced photographs as the most popular form of content on the massively popular social media platform Instagram.
A lot of rivals have sprung up to take advantage of this trend’s popularity. You need professional-looking Reels if you want people to take notice of them.
1. Instagram’s in-app editing
Let’s start with the most apparent one. Naturally, Instagram also has an editor you can use to tweak your Reels.
In the end, this is how Reels were supposed to be made. Plus, there are a ton of great editing features in the program that may let you whip together professional-quality videos in no time at all.
For example, you can have the app’s currently popular music played in the background as you film:
After you’ve finished making changes to your Reels, you can store them as drafts and publish them whenever it’s convenient for you.
Justifications for using Instagram
It is more practical to edit your Reels on Instagram since that is where you will be posting them anyhow. Plus, your editor is Instagram itself, so there’s no need to fret over how your video will appear on Instagram vs in your editor.
Arguments against it
Instagram doesn’t have very advanced editing capabilities, so if you want your videos to really pop, you might want to look into using something else. It’s also possible, though unlikely, that you might lose any films you save to Instagram Drafts if you ever have to delete or upgrade the program on your smartphone.
What is the price?
It won’t cost you a thing!
Get it on your iOS and Android device.
2. CapCut
An all-in-one video editor that is simple to use is CapCut. The desktop version is also available as an app for mobile use.
Remember that the parent company of TikTok owns CapCut and made it specifically to be used with TikTok. But it still works wonderfully as an app to edit Instagram Reels.
In addition to the standard fare of editing tools, CapCut boasts some truly remarkable features, such as the ability to automatically break down lengthy recordings into numerous shorter ones.
This is ideal if you like to promote longer videos that are already available on your website or YouTube channel using Instagram Reels.
Meme content often does well on Instagram, and CapCut is a popular tool for making such.
Motives to Purchase CapCut
Originally developed for use in editing videos for social media, CapCut is a rather potent little program. It has a ton of features (some of which can even inspire you to create new stuff) and it’s free.
Arguments against it
If you’re not familiar with video editing, CapCut can be a bit of a learning curve. Bugs and glitches are also commonplace (but that’s true of any software).
What is the price?
You can use it for free, or you can pay $7.99/month to get CapCut Pro.
Get it on your iOS and Android device.
3. InShot
Among these video editing programs, InShot may have the widest user base. If you want proof, just look at all the five-star ratings and comments posted on the App Store and Google Play—there are millions!
Because of its social media focus, InShot is an ideal editor for Instagram Reels. You may trim, cut, apply effects, slow down clips, and add auto-generated captions—all within the app. Every single thing!
You can easily enhance your video with only one swipe using InShot’s remarkable AI features!
Motives to Purchase InShot
There’s no better video editor than this one; it’s both powerful and user-friendly.
Arguments against it
Filters and effects are so entertaining with InShot that it’s easy to lose track of time playing around with the app. Also, you’ll need to shell out some cash to unlock some of the more advanced features.
What is the price?
You can buy in-app items for free.
Get it on your iOS and Android device.
4. Filmora
You can edit videos with ease with Filmora. It includes about every editing tool you could ever want, plus a few more! For those who are truly committed to become proficient video editors, Filmora also offers a creative hub, masterclasses, and a community of users.
If you’re looking for an Instagram Reels app, you might want to check out FilmoraGo. There is less of a learning curve because the feature set is smaller.
Motives to Purchase Filmora
If you’re looking to build a career out of video editing and want to wow your Instagram followers, Filmora is the way to go.
Arguments against it
If you’re not familiar with video editing, the steep learning curve of this application might be too much to handle. Also, the desktop version of Filmora costs money.
What is the price?
Annual pricing begins at $49.99. With in-app purchases, FilmoraGo can be yours for free.
You can get it on desktop, Android, and iOS.
5. Canva
If you’re looking for an Instagram Reels editing app, you might be asking why Canva, which is primarily known as an online graphic design tool, is on this list. When it comes to editing videos, the tool is really rather good.
You can find an Instagram Reel template to use as a starting point by searching for the platform on the main menu. By doing so, you may rest assured that formatting will not be an issue.
Although it lacks the power of more advanced video editing tools, it provides a plethora of templates to help you get started.
Benefits of Using Canva…
For those who are already familiar with Canva, this is an excellent tool for altering Reels. There’s a social media scheduling tool available, and it’s both easy to use and quick.
Arguments against it
The video editing capabilities of Canva are limited, so the quality of the Reels you create with it may not match that of the other programs we’ve featured.
What is the price?
Without cost